7 Effective Keyword Research Tools You Know Little About

It's hard to keep up with all of the new tools that come out each week, so for this article, we will cover 7 effective tool that can help you increase the effectiveness of your keyword research. A lot of the tools are considered to be premium, so they will have a monthly subscription fee, but they all come with free trials. You will have a chance to explore what they do and how they work before you make the decision to pay for them.

HIT TAIL

This keyword research tool's specialty is finding the best keywords that are not as popular and are considered in the "long tail". The tool uses the traffic information your website is currently getting to suggest other keywords that would match your audience type and benefits you the most, which is hard to find in most tools. There are four different payment plans for this tool, giving you options on how much you want to pay.

MICRO NICHE FINDER 

This is a great tool to help you find keywords specific to your niche. It will match your website and your current keyword targets with other similar words, making your overall keyword research experience much easier. The tool will give you a general idea of how competitive the search terms are by color codes, but doesn't go in depth into competition research. 

GOOGLE KEYWORD TOOL

This is a free tool, so you won't need to pay anything to use it. It is a basic tool that give you the general idea of how many people search for the terms each month, how competitive they are, and some similar words that match what you type in. It doesn't give you any in depth information as the premium tools do, but its free, so it's a good alternative if you don't want to spend any money on your research.

BING KEYWORD RESEARCH TOOL

Although the Bing search engine isn't as big as Google, it still has a great amount of traffic and can give you reliable data. When you sign up for the Bing webmaster tools, you get the keyword research tool for free. Like Google's tool, you won't be getting any in depth information, but you will still be able to get results based off of different countries, language, or region for more targeted results. 

UBER SUGGEST

This is another free tool that is really useful to anyone doing keyword research. Although it isn't a part of any major search engines, it is able to pull data from all of them and also from other popular search engines in websites. You will be able to get a lot of suggested keywords based on the term you entered, then you can click on different keywords to look and different suggestion lists. All in all, it's a useful tool that doesn't cost you anything to try.

KEYWORD SPY

This is a tool that focuses more on getting keywords from your competitors. You will still get all of the features of a premium keyword research tool, but you can also see what your competition is focusing on, if their traffic is organic, what keywords they are using pay per click advertisements on, and plenty more. It is a great way to stay on top of your competition and to make sure they don't outrank you. This is a premium tool that costs a monthly fee, but is well worth the money.

RAVEN TOOLS

If you are looking for a tool that give you much more than just keyword research help, then RavenTools is your answer. You will have the option to research plenty of different metrics, track dozens of metrics on the internet, and also receive reports that provide all of the data you need. The reporting features have customizable features and you can even set up month end reporting to give you all over the statistics and differences from previous months. Aside from all of those benefits, this tool also help your link building efforts by organizing all of the information you need in a easy to access fashion. The tools cost $99 a month but you can always just try them out for free before you pay any money.